MegaMCP BRAND KIT
Death to busywork.

Apple's restraint, Liquid Death's mouth: black and white, one acid accent,
one very polite skull-robot. Every logo is outlined (no fonts needed) and
comes as SVG (scales forever: use for print, web, design tools) and PNG.

WHICH FILE DO I USE?
  Dark background ....... logo/*-color-on-dark (white + acid eyes)
  Light background ...... logo/*-black
  One-color / stamps .... logo/*-white or logo/*-black
  Square spaces ......... logo/*-stacked-*
  Small spaces / icons .. mark/  (the skull-robot head on its own)
  App / profile icon .... app-icon/  (rounded tile) or social/profile-avatar-800.png
  Website favicon ....... favicon/
  Link previews ......... social/og-image-1200x630.png
  X / Twitter header .... social/x-header-1500x500.png
  LinkedIn banner ....... social/linkedin-banner-1584x396.png
  Mascot ("Mega") ....... mascot/
  Overview .............. megamcp-brand-sheet.png

COLOR
  Black     #000000   backgrounds, text
  Acid      #C6FF1A   the one accent: eyes, buttons, highlights. Never for body text on white.
  White     #FFFFFF
  Paper     #F5F5F7   light sections
  Graphite  #1D1D1F   text on light
  Gray      #86868B   secondary text

TYPE
  Grenze Gotisch (Google Fonts)  wordmark, kickers, one loud line. Never body copy.
  Inter Tight (Google Fonts)     headlines (bold/extra-bold, tracking -4.5%) and everything else.

LOGO RULES
  - Give it room: clear space on every side at least the height of the skull's eyes.
  - Minimum size: horizontal logo 120 px wide; mark alone 16 px.
  - Acid eyes only on dark backgrounds. On light, use the all-black version.
  - Don't recolor, stretch, rotate, outline, add shadows, or retype the wordmark.
  - The wordmark is always "MegaMCP": one word, capital M, capital MCP.

VOICE
  Deadpan, a little metal, never mean. Clear first, funny second.
  "Murder your busywork."  "Credits are for arcades."  "Meters are for parking."

Questions: hello@megamcp.com   ·   megamcp.com
