Prompts for Microsoft Advertising (Bing) accounts through MegaMCP. Reports answer straight away; pauses, budgets, keywords, ads, extensions and targeting become plans you approve, and new ad groups and ads are created paused.
Reporting5 prompts
- Reads data
List campaigns with budget, bid strategy, spend and conversions for the last 30 days.
Tools it calls:
microsoft_ads_list_campaigns - Reads data
Break down performance by device for last month.
Tools it calls:
microsoft_ads_report - Reads data
Show keywords in the Brand campaign with quality score and CPA.
Tools it calls:
microsoft_ads_keywords - Reads data
Compare Google Ads and Microsoft Ads CPA for the last 30 days.
Tools it calls:
megamcp_cross_channel_summary - Reads data
Show ad groups in this campaign with bids and results.
Tools it calls:
microsoft_ads_list_ad_groups
Optimization6 prompts
- Proposes a change
Which search terms spent over $30 last month with zero conversions? Add them as negatives.
Tools it calls:
microsoft_ads_search_termsmicrosoft_ads_add_negative_keywordsAny change becomes a plan you review and approve. Nothing moves until you do.
- Proposes a change
Pause keywords with a CPA over $150 in the Brand campaign.
Tools it calls:
microsoft_ads_keywordsmicrosoft_ads_set_keyword_statusAny change becomes a plan you review and approve. Nothing moves until you do.
- Proposes a change
Lower the bid on this keyword to $2.40.
Tools it calls:
microsoft_ads_set_keyword_bidAny change becomes a plan you review and approve. Nothing moves until you do.
- Proposes a change
Add these five keywords as phrase match to the Water Heaters ad group, paused.
Tools it calls:
microsoft_ads_add_keywordsAny change becomes a plan you review and approve. Nothing moves until you do.
- Proposes a change
Write a responsive search ad for this ad group from our best Google Ads headlines, paused.
Tools it calls:
google_ads_adsmicrosoft_ads_adsmicrosoft_ads_create_rsaAny change becomes a plan you review and approve. Nothing moves until you do.
- Proposes a change
Add sitelinks for Pricing, Reviews and Book a call to this campaign.
Tools it calls:
microsoft_ads_add_assetsAny change becomes a plan you review and approve. Nothing moves until you do.
Audits5 prompts
- Reads data
Is any Microsoft Ads campaign over-pacing its budget this month?
Tools it calls:
microsoft_ads_budget_pacing - Reads data
Did anything spend unusually yesterday compared with its normal day?
Tools it calls:
microsoft_ads_anomalies - Reads data
Which ads are disapproved or limited by editorial review?
Tools it calls:
microsoft_ads_ads - Reads data
Show this campaign's locations, device adjustments and ad schedule.
Tools it calls:
microsoft_ads_targeting - Proposes a change
Reduce mobile bids by 20% on this campaign and show me the plan.
Tools it calls:
microsoft_ads_targetingmicrosoft_ads_set_device_bidsAny change becomes a plan you review and approve. Nothing moves until you do.
Agency workflows4 prompts
- Reads data
Which clients' Microsoft Ads spend is off pace this month?
Tools it calls:
megamcp_portfolio_pacing - Proposes a change
Copy this client's Google Ads ad schedule to their Microsoft Ads campaign.
Tools it calls:
google_ads_targetingmicrosoft_ads_set_ad_scheduleAny change becomes a plan you review and approve. Nothing moves until you do.
- Proposes a change
Add the same location exclusions we use in Google Ads to this Microsoft Ads campaign.
Tools it calls:
google_ads_targetingmicrosoft_ads_set_locationsAny change becomes a plan you review and approve. Nothing moves until you do.
- Proposes a change
Undo yesterday's Microsoft Ads budget change.
Tools it calls:
megamcp_list_changesmegamcp_undo_changeAny change becomes a plan you review and approve. Nothing moves until you do.
Tips for better Microsoft Ads prompts
- Microsoft Ads negatives are exact or phrase; there's no broad negative.
- Enabling a campaign counts as new spend, so budget caps apply to it.
Tool names link to the tool reference, generated from the running product. What MegaMCP can read and change in Microsoft Ads is on the Microsoft Ads integration page.
FAQ
Do ChatGPT prompts for Google Ads work in Microsoft Ads?
Mostly, yes. The concepts carry over, and MegaMCP has matching Microsoft Ads tools for search terms, negatives, keywords, ads, extensions, pacing and targeting.
Can I undo a Microsoft Ads change?
Supported changes can be undone with a reverse plan that you approve. Approved changes also stop if someone changed the item in Microsoft Ads meanwhile.
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