Guardrail workflow
Morning Pacing and Anomaly Alert
Checks month-to-date budget pacing and yesterday's numbers against a 28-day baseline for every Google Ads and Meta Ads account, and emails you only when something is off.
Live Available in the dashboard under Workflows. It never applies changes on its own.
How it runs
Step by step
- 1Paces each budget month to date: over-pacing, under-pacing, limited by budget
- 2Compares yesterday's cost, clicks, impressions, conversions, CPA and CTR with the 28 days before
- 3Optionally limits the check to one client's accounts
- 4Emails only when something is flagged
You get
An email listing flagged budgets and anomalies per account. Silence on quiet mornings.
Pairs well with
Related workflows
OptimizationLive
Search Term Sweeper
Finds search terms that spent money without a single conversion and queues them as negatives in one plan for your approval.
Google Ads · SandboxSaves about 1 hr per week
ReportingLive
Weekly Performance Report
Spend, conversions, CPA and ROAS for every ad account with the top campaigns, plus GA4 traffic, in an email your team will actually open.
Google Ads · Meta Ads · GA4 · SandboxSaves about 1 hr per week
GuardrailLive
Spend Anomaly Alert
Compares yesterday's spend with the 30-day daily average for every account and campaign, and emails you when something spikes or drops.
Google Ads · Meta AdsSaves No more month-end surprises
14 days. On the house.
Put Mega to work.
Your soul stays yours. So does your ad budget.
No credit card to start. Every workspace comes with a sandbox ad account, so you can watch the whole ask, diff, approve, undo loop before you connect anything real.